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January 9, 2013

Conley's a compound success

Conley's Drugstore finds niche in competitive field

Alex Doyle and Bill Caperci were Eagle Scouts — and it shows.

Their shared commitment to personal community service, says Doyle, is what’s enabled the two men — founding partners in Railroad Avenue’s Conley’s Drugstore — to grow an impressively large, loyal, local customer base in just two short years, and — as of New Year’s Day 2013 — double their retail space.

The Eagle Scout ethic, adds Doyle, drives Conley’s to take on missions impossible for local mega chains to match in order to meet all manner of specific customer needs.

Case in point? This past New Year’s, Doyle — who regularly hand delivers medications to elderly customers’ homes — made an emergency run to Ipswich to source ingredients for a pediatric anti-viral medication that was unavailable locally due to the recent alarming spike in flu cases.

Conley’s specializes in customizing compounds, so Doyle was able to take those ingredients and, wielding a good old fashioned mortar & pestle, replicate a prescription specific formula of that pediatric anti-viral, to personally meet a sick child’s urgent need for medication on a national holiday.

When Conley’s first opened its Railroad Avenue Shop in August 2010, it was new to Gloucester, but it wasn’t new to Cape Ann. In Ipswich, Conley’s had been an established presence and trusted brand since the 1880s, when it was founded by the Branyard family.

In 1996, it was bought by Alex Doyle’s parents, pharmacists Richard and Marlene Doyle. And in 2010, following the closure of Gloucester’s own long-established and much beloved Connor’s— Alex Doyle saw the opportunity to fill the void left by Connor’s, and, together with Caperci, who’d worked as a pharmacist at Gloucester’s Eaton Pharmacy, signed a lease on 2,000 square feet of retail space next to Shaw’s on Railroad Avenue.

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